How Cloud Computing Can Benefit Your Fashion Brand
We can refer to the fashion industry as a fresh industry! It is the only industry where the trends and innovations come and go on a very regular basis. Its global market size will astonish you for sure, statistics show that its market value will surge to 604 billion USD with nearly 9% increase from the previous year. The cloud has become the common denominator for all industries at every scale so there is no wonder why fashion technology has adopted it yet let’s have a look at the benefits of fashion brands with the clouds.
Why does the fashion industry need clouds?
You might think, why does the fashion industry need cloud as it is dealing with textiles and clothing. The fashion industry might not be utilizing bulk volume of data but cloud becomes the prominent thing when businesses move to online world. Think of a fashion brand, they need to contact retailers, online websites, clients, logistics industry, manufactures and more. Misconceptions, delay in responses, missing data can occur when they monitor things with different software. With clouds they can monitor and manage things in an effective manner.
Benefits of fashion brands
# Going ahead of competitors
No doubt that fashion industry is a highly competitive one! Missing out on any tiny thing can be a very big advantage for your fellow competitors. With clouds you can manage all of your things under one roof, there will be no delay in responses, missing out on data and you can be well informed about any kind of delay so that you can prepare for any alternative ways for it.
For instance, consider a textile shop that has 100 branches all over the globe. With cloud computing the owner can manage everything from manufacturing to shipping to client reviews in one shot. See how much comfort this cloud technology is bringing to us!
#Data craft you the path
By analyzing the data from the past and present you can craft precise plans for the future. The chances of guessing for success is 50% but with accurate data and predictions you can go closer to your goals faster and easier. The insights you derive from diverse groups of data are original and non-corrupted so you can make business decisions with scaling.
Also read: Use Cases of big data in energy sector
#Cloud tools
Another fantastic benefit of clouds is its tools. These CRM tools help out in performing sales in an effective manner. Statistics show that the sales productivity increases by 12% with CRM tools. As these tools let sales professionals know about the customer behavior, buying patterns
#Speed up sales
The customer buying time is considerably reduced with clouds. There would be no time delay or miss out of responses from the retailer’s end. All sectors are integrated and entwined with cloud computing. If a customer orders anything on an online platform, he/she will get informed about everything from the packing date, shipping date and also about the logistics with cloud technology.
The cloud improves cooperation right throughout the value chain and speeds up the entire process — from concept to consumer — by assisting users in connecting internally and with suppliers in different places.
#Handling demands
As the fashion industry is a capricious one! The sales volume never be at the same level. In festive seasons, the volume of sales drastically increases and sometimes, the sales volume will be much lower. Businesses need to prepare themselves for everything.
The sales volume also spikes up in case of any discounts or offers! Cloud is flexible in nature thus it can store and handle any bandwidth of data.
#Pay as you go
I would say that the payment model is the main thing for the high reach of cloud technology. You need to only for the features and the size you used for your business.
#Well streamlined processing
In order to cut costs and headaches related to managing apps and processes, many firms are currently utilizing the enormous opportunity provided by the cloud. The same is applicable in the fashion industry too. Organizations must rationalize the applications they use to do business as a result of cloud migration projects. The end result lets firms remove redundant/non-critical business apps and further streamline procedures, much like going through a spring cleaning.
#Geo-displacement
Cloud makes business borderless. With clouds there would be no boundaries with your garments sales. Additionally, you can distribute workloads throughout many datacenters in various regions, adding protection for your resources in the event of a catastrophe. Prior to cloud service providers, having a fully fault-tolerant and geographically redundant business application would have been financially unfeasible for the majority of enterprises.
Conclusion
Not only in the fashion industry! Clouds technology is benefitable for every industry over the globe. In this blog, I have listed some remarkable benefits it offers to the fashion industry but I am damn sure that the cloud will provide much more.
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